Tech

My most recent work as an art director and motion designer.

Over the last decade, I've developed numerous projects for Intel, helping them communicate advanced, often not-yet-realized technologies to the public.

My Approach:

• Discovery & Strategy: I led discovery sessions with engineers, scientists, and developers to understand new innovations. My goal was to distill the core value and differentiators that users would ultimately benefit from.

• Creative Direction: Once key features were agreed upon, I conceptualized the narrative—writing scripts and designing storyboards/sketches.

• Production & Delivery: I managed the entire production pipeline, including onboarding specialized talent, directing voice-over artists, animating the pieces, and completing all deliverables used for marketing, events, and showcases.

Some of the work we've done in action

About a year ago 1X approached us to help bring a digital version of their in home robot to life. I worked with their internal engineers and my own team of specialists to realize a fully digital Neo for showing investors. Below are our renders and behind the scenes work on rigging, cloth simulations, and rendering.

Fully animated into to Neo with some behind the scenes of our rig and animation.